StudioServicesecommerceplatform migration and re p…
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Service · Ecommerce

Replatform without losing what works.

KreativeHub plans and runs ecommerce replatforming for medium and enterprise brands. We migrate your products, customers and order history, map every old URL to the new one, and rebuild the features you depend on, so you move to a better platform without losing organic rankings or a single day of trading.

demand-index.livesnapshot
+78%Y/Y client growth
3.4×Median ROAS · paid
98%Retention · cumulative
−34%CPL · B2B engagements
LIVE

Measured in pipeline, not pageviews. Senior operators only. Five clients per quarter, capped on purpose.

studio note
Frame · Notes

A migration that goes wrong costs more than the platform ever will

Most stores replatform for good reasons. The current system cannot keep up with your catalogue, the checkout is rigid, your team spends hours on workarounds, or the licence and hosting bill no longer makes sense. Moving from Magento to Shopify Plus, off WooCommerce, or onto a headless build can fix all of that.

The risk is in the move itself. We have seen brands lose 30% of organic traffic overnight because redirects were missed, customers locked out because accounts did not carry across, and order history that finance could no longer reconcile. None of it shows up until the new site is live and the damage is already done.

We run the migration so that does not happen. We plan the cutover around your trading calendar, migrate data with full reconciliation, map your URLs so search engines follow you to the new platform, and rebuild the integrations and custom logic you actually use. Replatforming sits inside our wider ecommerce work, so once the new store is stable, the same team can pick up conversion and revenue per session on a platform built to support it. Start with a free audit.

Frame · Manifesto · 3 positions
// the position

Where replatforming projects break

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Data that does not reconcile

Products, customers, orders and historical pricing have to land on the new platform exactly as they were. We migrate in stages, reconcile record counts and totals against the source, and check the edge cases that scripts usually miss: split orders, partial refunds, store credit, tax history and customer accounts. Finance should be able to close the month on the new system without a single question.

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Rankings that disappear

URL structures rarely match between platforms, so without a redirect map you hand search engines a site full of dead links. We map every indexed URL to its new destination with 301 redirects, preserve metadata and canonical tags, and submit the changes so Google reassigns your authority quickly. The aim is simple: the new site holds the rankings the old one earned.

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Features you only miss once they are gone

Every established store runs on functionality the team takes for granted: bundle logic, subscription billing, B2B pricing tiers, a warehouse or ERP (enterprise resource planning) integration. We document what you rely on before we move, then rebuild or replace each piece on the new platform and test it against real scenarios, so nothing critical goes missing on launch day.

Frame · Capabilities · 6 pillars
// capabilities

What a clean migration covers

The work that decides whether your new platform launches without losing revenue.

See how migration fits the wider ecommerce work
  • 01

    Product, customer and order data migration

  • 02

    URL mapping and 301 redirects

  • 03

    Theme and storefront build

  • 04

    App and integration rebuild

  • 05

    Launch and post-launch support

  • 06

    Team training and handover

Frame · Method · 4-phase flow
// a repeatable rhythm

How we run a replatforming project

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01. Audit and plan

We document your catalogue, integrations, custom logic and URL structure, then build a migration plan and a redirect map. We scope risks up front and schedule the cutover around your quietest trading window, not ours.

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02. Build and migrate

We build the new storefront and rebuild the integrations on a staging environment, then migrate your data into it. Nothing touches the live store until the new platform is ready and reconciled against the source.

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03. Test and reconcile

We test checkout, payments, tax, integrations and the custom features you rely on against real orders. We reconcile data totals line by line and run the redirect map so every old URL resolves before anyone sees the new site.

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04. Launch and monitor

We go live at the agreed time and watch closely: crawl errors, redirect coverage, indexation, conversion and revenue. We fix any issue the first week, then hand over with training so your team can run the platform with confidence.

Frame · FAQ · 7 questions
// honest answers

Replatforming questions, answered

Every question we get asked on first calls. Answered in writing — decide before you book.

Not if the migration is done properly. The main cause of lost rankings is missing or broken redirects. We map every indexed URL on your current site to its new destination with 301 redirects, preserve your metadata, and submit the changes so Google reassigns authority to the new pages. Some short-term fluctuation is normal, but a well-executed redirect map protects the traffic and rankings the old site earned.
Most migrations take 8 to 12 weeks, depending on catalogue size, the number of integrations and how much custom functionality needs rebuilding. A straightforward Shopify migration with a clean catalogue sits at the shorter end. A move off Magento with B2B pricing, an ERP integration and tens of thousands of SKUs sits at the longer end. We give you a realistic timeline after the audit, not before.
No. We build and test the new platform on a separate staging environment while your current store keeps trading. The cutover itself takes minutes, and we schedule it for your quietest period. Customers see no downtime, and you keep taking orders right up to the moment we switch domains across.
We are platform-neutral. We handle migrations to and from Shopify and Shopify Plus, BigCommerce, Magento and Adobe Commerce, WooCommerce, commercetools and custom or headless builds. We help you choose the right destination first if you have not decided, based on your catalogue, integrations and growth plans rather than what is easiest to sell.
Both move with you. We migrate customer records, addresses and full order history, including refunds, store credit and historical pricing, then reconcile the totals against your old system so finance can close the books without surprises. Where passwords cannot be transferred for security reasons, we set up a clean reset flow so customers are not locked out.
Yes. A migration is more than moving data. We build the storefront on the new platform, rebuild the apps and integrations you depend on, such as payment, shipping, ERP and email, and recreate custom logic like bundles, subscriptions or B2B tiers. We test each one against real scenarios before launch so nothing critical breaks on day one.
That is usually the point of moving. Once the new platform is stable, the same senior team can pick up conversion rate (CVR), average order value (AOV) and revenue per session through our wider ecommerce work. A new platform gives you a cleaner base to test on, so the migration becomes the start of growth rather than just a lift and shift.
Send the studio a brief
Frame · Apply · new file
apply · q2-2603/05 open
Three slots remain · Q2 ’26

Planning a replatform?

Tell us where you are moving from and to, and we will run a free audit of your catalogue, integrations and URL structure, then show you the risks and the plan before you commit to anything. Senior team, full transparency, no fixed packages.

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