StudioServicesecommercefunnel building and persona…
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Service · Ecommerce

Send each visitor somewhere that converts.

KreativeHub builds dedicated ecommerce funnels and personalised journeys for medium and enterprise brands. Instead of pointing every campaign at one generic homepage, we match the landing page, the offer and the message to where each visitor came from and what they want, so more of the traffic you already pay for turns into orders.

demand-index.livesnapshot
+78%Y/Y client growth
3.4×Median ROAS · paid
98%Retention · cumulative
−34%CPL · B2B engagements
LIVE

Measured in pipeline, not pageviews. Senior operators only. Five clients per quarter, capped on purpose.

studio note
Frame · Notes

A generic homepage is where good traffic goes to bounce

Most stores run paid social, paid search, email and organic into the same handful of pages. A first-time visitor from a TikTok ad lands on the exact page as a returning customer who already knows the brand. One of them is in the wrong place, and usually both are.

The gap shows up in the numbers. A homepage that converts cold traffic at 2% is leaving most of the spend on the table. A purpose-built funnel for that audience, with a landing page that matches the ad, a clear offer and a path that removes every reason to hesitate, can convert several times higher on the same clicks.

We build those funnels and the personalisation behind them. Landing pages that pick up exactly where the ad left off. Quiz funnels that help shoppers self-select the right product and hand you their email on the way. Offer pages that make the buying decision easy. And rules that change what a visitor sees based on where they came from, what they browsed and whether they have bought before.

This works because it sits on top of the rest of your store, not beside it. Funnel work compounds with the conversion rate optimisation, average order value optimisation and retention work in the wider ecommerce system. Start with a free audit and we will show you where your funnels are leaking first.

Frame · Manifesto · 3 positions
// the position

How a funnel earns its place

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Match the landing page to the click

When the ad promises one thing and the landing page shows another, people leave. We build distraction-free pages that carry the ad's promise, creative and offer straight through to the call to action. The message stays consistent from the scroll-stopping headline to the add-to-cart button, so the visitor never has to reorient or go hunting for what they were sold.

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Let shoppers self-select with quiz funnels

A quiz like "find your shade" or "build your routine" does two jobs at once. It guides an undecided shopper to the product that actually fits, which lifts conversion and lowers returns, and it captures an email address you can market to long after the session ends. We design the questions, the logic and the recommendation engine so the result feels genuinely useful, not like a form in disguise.

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Change the experience by audience

Personalisation is not a gimmick when it is tied to intent. We set rules that adjust what a visitor sees based on their source, the products they have browsed and whether they are new or returning. A first-time visitor gets the case for the brand and a reason to start; a returning customer skips the introduction and goes straight to what they came back for.

Frame · Capabilities · 6 pillars
// capabilities

What funnel building and personalisation covers

The pieces that turn a campaign click into a customer.

See how funnels fit the full ecommerce system
  • 01

    Landing page design and build

  • 02

    Quiz funnels and product finders

  • 03

    Offer construction and pricing tests

  • 04

    Personalisation by source and behaviour

  • 05

    Conversion copywriting

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    Tracking, attribution and funnel analytics

Frame · Method · 4-phase flow
// a repeatable rhythm

How we build a funnel

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01. Map the journey

We start from the traffic. For each source that matters, we map the path from the first click to the thank-you page, then design the funnel around that visitor's intent rather than a one-size-fits-all flow.

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02. Build the pages

We build the landing pages, quiz logic and offer pages in your existing stack, whether that is Shopify, a headless front end or a dedicated page builder. No bolted-on tool you have to keep paying for if the work does not need it.

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03. Connect and track

We wire the funnel into your email, SMS and ad platforms, and set up tracking that ties each step to revenue. You can see exactly where visitors drop off and what each source is actually worth.

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04. Launch and optimise

We go live, watch the real numbers, then test the headline, the offer and the steps that lose the most people. Each change is judged on conversion and revenue, not opinion, and the winners stay.

Frame · FAQ · 6 questions
// honest answers

Funnel and personalisation questions, answered

Every question we get asked on first calls. Answered in writing — decide before you book.

Usually not. We build funnels directly in your existing stack, whether that is Shopify, WordPress or a headless front end, and only bring in a dedicated tool such as Replo or Unbounce when it genuinely earns its cost. Most brands already have everything they need to run high-converting funnels without paying for another subscription.
Conversion rate optimisation improves the store you already have by testing and refining existing pages. Funnel building creates dedicated journeys for specific traffic, so a paid social visitor and a returning customer each get a path built for them rather than the same homepage. The two work together: we often build a funnel, then run conversion testing inside it to keep lifting performance.
It is changing what a visitor sees based on real signals: the channel they arrived from, the products they have viewed, and whether they are a new or returning customer. In practice that might mean a different hero offer for cold paid traffic, a returning-customer banner that skips the brand introduction, or product recommendations driven by browsing history. The point is relevance tied to intent, not novelty for its own sake.
It should not, if it is built properly. We use server-side and edge personalisation where we can to avoid the flicker and load penalty that client-side scripts cause, and we test Core Web Vitals before and after. If a personalisation rule cannot pay for itself in conversion without hurting speed, we do not ship it.
A focused funnel, such as a single landing page or quiz, can be live within 2 to 3 weeks and start producing data immediately. The first conversion lift usually shows in the first few weeks of traffic, then compounds as we test and refine the steps that lose the most people. We tell you the realistic timeline for your funnel before we start.
Yes. We work with medium and enterprise brands running multiple traffic sources, large catalogues and several markets, and we build funnels that respect your existing platform, tagging and brand system. Senior specialists run the account, and we coordinate with your developers and trading team so the work fits how you already operate.
Send the studio a brief
Frame · Apply · new file
apply · q2-2603/05 open
Three slots remain · Q2 ’26

Find out where your funnels are leaking

Tell us which campaigns and audiences are underperforming, and we will run a free audit of the pages and journeys behind them, then show you the funnel and personalisation work most likely to lift conversion before you commit to anything. Senior team, scoped around your store, no fixed packages.

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